ALMOND BREEZE (HALLOWEEN)
Almond Breeze has 50% more calcium than dairy milk, so we created a 50% larger 20ft viral Home Depot skeleton for Halloween to promote bone health. Almond Breeze is scary good for bones.
Featured on: Ad Age | LBB Online | Media Post
Role: Creative Director
ACTIVATION
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ACTIVATION π₯πβ€οΈ
THE INTERNET LOVED IT! Even celebrities whose names rhyme with Shmoe Shmarsmashian.
SOCIAL
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SOCIAL π₯πβ€οΈ
To continue hitting on 50% more calcium and bone health, we turned to the only influencers that truly know how important that is.
But everyday isnβt Halloween, so we always created a buttload of beautiful appetite appealing eye candy that can live on social all year long!
ALMOND BREEZE (HOLIDAYS)
Turns out drinking an obscene amount of dairy milk every year for the past 1,700 years has made Santa lactose intolerant, and the only wish on his list is Almond Breeze.